If so, please tell us about them in the comments.Īlso in Facebook news, they are testing different placements in the news feed for related articles. Right now, this is the only Facebook Page that we have come across, but it is coming.ĭo you know of any others with Facebook Page video cover photos? Imagine being able to create a short video teaser or sizzle reel about your business to engage new and current fans? Why should your Facebook Page be any different? On YouTube, you have the ability to upload a video to introduce yourself to your audience. We could see this being extremely useful for businesses of all types. #SocialMedia #FacebookTips #smm /cJ3PEMGhef New for #Facebook Pages: video cover photos. The Netflix series, Narcos, recently started showing videos in their Facebook Page cover photo area. With Facebook making the push to live video, it doesn't surprise us that cover photos might get the same treatment. In Facebook news, they are testing video cover photos for Facebook Pages. To read more about Instagram reaching 700 million users, take a look at this article.įacebook Tests Facebook Page Video Cover Photos Next, we would begin to build a community of followers and engage with other accounts.īy the time Instagram reaches 800 million users or even 1 billion Instagram users, you'll be ready to capitalize on the platform for your business. This way you can begin familiarizing yourself with the dizzying array of features. Now add in the fact that you can't yet include links in posts, set up an ecommerce store on Instagram (unless you use third-party tools) and Instagram is in for tremendous growth in the future.Īs a business, on way that you can prepare is to setup an Instagram business profile. With new features like Stories, Live Video, disappearing messages in Instagram Direct and more, Instagram is clearly on an upwards trajectory. One thing that is impressive is the fact that some 100 million users were added on Instagram faster than at any other point. While Facebook still dwarfs Instagram's audience size, 700 million users isn't anything to laugh at. In Instagram news, they have reached 700 million users. You can read LinkedIn's announcement about matched audiences here. Here is a short video showing you all of these new features for matched audiences. This also means you'll have the ability to do website retargeting, account targeting, contact targeting, and much more to help you deliver high ROI and lowered costs. So far, we're really excited about the potential of LinkedIn matched audiences.Īccording to LinkedIn, "Matched Audiences is available for all LinkedIn advertising products, including LinkedIn Sponsored Content, LinkedIn Sponsored InMail, and other ad formats." In fact, here are some strategies you can implement, which should help LinkedIn advertisers get their message in front of the right audience. With LinkedIn matched audiences, that changes, a lot. This is because you're able to target people you are connected with through work as well as your personal life, whereas, on Facebook, you could try targeting people who were B2B customers however, most of that audience didn't use their work email address. If you're a Facebook user, LinkedIn matched audiences are significantly better than Facebook custom audiences. LinkedIn matched audiences are "a set of targeting capabilities that gives you the unique ability to combine LinkedIn's powerful professional data with your own first-party data."Īccording to LinkedIn, "Matched Audiences helps you engage key accounts, prospects, and audiences that matter most to your business with three new capabilities: Website Retargeting, Account Targeting, and Contact Targeting." In LinkedIn news, they are launching matched audiences. Improved Targeting With LinkedIn Matched Audiences
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